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Massachusetts Liberal

Observations on politics, the media and life in Massachusetts and beyond from the left side of the road.

Friday, January 29, 2010

Sorry Charlie

Not sure you will be able to replicate this (and for the candidate's sake I hope you can't), but it was a bit disconcerting to say the least to be reading the Globe's story about the relationship between Massachusetts health insurers and its hospitals and have an advertisement interrupt my reading.

Particularly when the image was that of Charlie Baker, the former head of one of those insurers and now running for the Republican gubernatorial nomination.

Needless to say I didn't click to hear what he had to say about whatever topic he might have had in mind. I was more annoyed that the ad blocked the text and I couldn't find the "close" button."

It's certainly not the candidate's doing but I would suggest the Globe's advertising whizzes at least figure out better placement for these annoying intrusions into our reading.

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Blogger Chris Rich said...

The Glob is too dumb and desperate to get that pop ups annoy readers and are among the least effective forms of web ad.

You can set browser filters to block all that stuff.

It looks like Brown and Baker have decided to use web tech far more skillfully than prior GOP's. The Mass Dems are behind the curve compared with Obama.

January 29, 2010 6:12 AM  
Blogger Judy Meredith said...

Yes!!! Very strange. Same thing happened to me!! And thank you Chirsh Rich for the tip. Done.

January 29, 2010 6:34 AM  
Blogger Boston GOP said...

Check out today's Boston Herald:

"Charlie Baker’s bid to ape Scott Brown undercut by health-care cash."


January 29, 2010 11:21 AM  

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