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Massachusetts Liberal

Observations on politics, the media and life in Massachusetts and beyond from the left side of the road.

Friday, November 11, 2011

Warr-en Peace

Call it the Television Profit Act of 2012 And call it a potential problem for Elizabeth Warren.

The first wave of what John Carroll calls the the $4 Billion Rumpus is lapping up on our shores with attack ads against both Scott Brown and his likely Democratic foe. The League of Conservation Voters offers a takedown of the truck-driving Sen. Barn Coat and his stance on energy-related issues while Karl Rove's Crossroads GPS offers a classic dark attack on Warren's claim to laying an "intellectual foundation" to Occupy Wall Street.

The Brown ad delivers its message with humor, largely because Brown's visibility and popularity makes a hard assault risky business a year out from the election.

Not so the Warren ad, which has all the subtlety of a Rove production. And there in lies the problem for a candidate who has yet to really introduce herself to a broad swath of Massachusetts voters.

Warren has demonstrated an easy-going nature, taking some sarcastic jabs at Brown and herself. Some verbal miscues have failed to draw blood because of the rapid ebb and flow of the news cycle.

But Warren is clearly on thin ice when it comes to attacks like the Rove jihad. Repeating an attack creates a context where none exists if voters are not familiar or comfortable with a candidate.

It can happen to some as seemingly familiar to voters as Tim Cahill, who was a twice-elected state treasurer when the Republican Governors Association launched a blitz against him in 2010. As Democratic consultant Dan Payne told the Globe:
He never got up after that ... because people had no opinion of Tim Cahill at that moment. He didn’t bother to introduce himself.’’
Warren managed to chase her credible foes out of Democratic primary thanks to a massive third-quarter fund-raising total. It might behoove her campaign brain trust to spend some of that right now on an effort to introduce her to Massachusetts voters before Karl Rove does.

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2 Comments:

Anonymous Anonymous said...

She better get ready to go shake some hands as people leave the Celtics oh wait, Bruins games.

November 11, 2011 8:50 AM  
Blogger Peter Porcupine said...

She isn't doing herself any favors by holding 'volunteer gatherings' for which you must pre-register and be certified, keeping the location secret until the last minute - like the one she held at the Yarmouth Senior Center, despite double-secret probation.

It isn't that she is holding these meetings selectively - it's that the meetings are surrounding her only with pre-qualified supporters, according to the GOP operative who attended quietly and left unnoticed. Sen. Wolf pumps her up, other supporters praise her, and then the rather pedestrian emails go to the Faithful.

Can she REALLY think the campaigning will be like this?

November 13, 2011 12:45 AM  

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